Association of Vapers IndiaAssociation of Vapers IndiaReducing risk, saving lives since 2016हिन्दी

A decade in the press

Press & media coverage

The scientific evidence now overwhelmingly favours tobacco harm reduction as public health policy — see our evidence library. For over a decade, AVI has been instrumental in furthering that debate in India: quoted, interviewed and bylined in outlets from Deccan Chronicle and Outlook India to trade press like 2Firsts and Filter. Below, that record is split three ways — coverage where independent outlets wrote about or interviewed AVI, op-eds AVI wrote at an outlet's invitation, and AVI's own press releases and statements — headline and gist first, so you don't have to open every link to know what it says. We're always available to provide further insight for a story, including where it means balancing views on the other side of this debate.

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AVI in the news

Independent reporting and interviews where AVI is quoted or featured — neither the words nor the decision to publish were AVI's.

Featured inThe New York Times · Reuters · The Guardian (AFP wire) · Deutsche Welle (Deutsch Aktuell / Video-Thema) · The Times of India · The Times of India (Bangalore) · The Financial Express · Quartz · ET HealthWorld (The Economic Times) · Moneycontrol · ThePrint · Outlook India · Deccan Chronicle · The Week (PTI wire) · Filter (by Alex Norcia) · Ecigclick (UK) · GFN.tv (Global Forum on Nicotine)
Coverage

Vaping ban up in smoke

The Financial Express

Recent lifestyle-desk report (Sreya Deb) revisiting the ban’s track record years on. Quotes Samrat Chowdhery, described as AVI founder and former INNCO president, estimating roughly 35-40% of India’s smoking population has shifted to vaping despite the ban, and describing cigarette shops openly selling vapes in small cities he names as “Muzaffarabad” and Roorkee (likely meaning Muzaffarnagar, UP, given the Uttarakhand/Roorkee context — the outlet’s own text, not corrected here) — evidence, he says, of how lacklustre enforcement has been.

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Interview

GFN News #85: Does India have a vape misinformation problem?

GFN.tv (Global Forum on Nicotine)

Video interview with Samrat Chowdhery for GFN’s trade-press news programme, exploring whether a vaping-literacy problem sits at the heart of India’s hardline stance — covering WHO influence on domestic policy, the lack of harm-reduction training among Indian doctors, and media restrictions on reporting the subject fairly.

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Interview

E-Zigaretten: gesünder oder gefährlicher als Tabak?

Deutsche Welle (Deutsch Aktuell / Video-Thema)

On-camera segment for DW’s German-language news-video series examining whether e-cigarettes are healthier or more dangerous than smoking, alongside an oncologist, a cancer-research scientist and a German vape-trade representative. Samrat Chowdhery appears on camera, captioned “Gründer vom Verband der Vaper Indien” (founder of the Association of Vapers India), describing in German how vaping helped him quit smoking and regain his fitness, health and sense of taste.

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Coverage

The Unfolding Tragedy of India's Vape Prohibition

Filter (by Alex Norcia)

In-depth independent feature on the first year of the PECA ban, quoting Samrat Chowdhery — identified as AVI director and INNCO president — on vapers returning to smoking, the ban’s cost to tobacco-tax revenue, and the disproportionate influence of Western anti-vaping advocacy on Indian policymakers.

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Coverage

India's Samrat Chowdhery appointed as INNCO President

The Week (PTI wire)

Independent wire pickup of Chowdhery’s appointment as President of the International Network of Nicotine Consumer Organisations (INNCO), a UN-recognised body then representing 34 national consumer groups — distinct from AVI’s own release on the same appointment, and useful as third-party confirmation of it.

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Coverage

India says e-cigarette ban implies use of devices also prohibited

Reuters

Reuters report (Aditya Kalra) on a Kolkata court filing in which the Health Ministry argued personal use of e-cigarettes was implicitly banned alongside sale and manufacture, despite earlier official assurances to the contrary. Quotes Samrat Chowdhery of AVI: “This filing goes against the Health Ministry’s announcements that personal use is not banned” — he argued the ban order should carry an explicit personal-use exclusion.

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Coverage

India's reason to ban vaping has little to do with its impact on health

Quartz

Quartz analysis (Niharika Sharma) arguing the ban’s real driver was protectionism rather than health. Quotes Samrat Chowdhery, founder of AVI, on the government’s financial stake in cigarette maker ITC: “The government owns 28% of ITC, a leading manufacturer of cigarettes, which means it is directly profiteering from the cigarette trade, along with earning thousands of crores in taxes on cigarettes.”

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Coverage

India Plans to Ban E-Cigarettes, as Global Backlash Intensifies

The New York Times

New York Times report (Maria Abi-Habib and Shalini Venugopal Bhagat, with reporting from Beijing) on India’s planned ban, situating it within the global vaping crackdown and Juul’s regulatory troubles. Quotes Samrat Chowdhery, named as director of AVI, at length: comparing the ban to India’s long-ineffective marijuana prohibition, arguing vaping products function like nicotine patches or gum for smokers trying to quit, and warning a ban would just push e-cigarettes onto an unregulated black market — “we won’t know what’s actually inside these products.” Ran in print on page A4 of the New York edition, 20 Sept 2019.

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Coverage

Fearing 'epidemic among kids, young', govt bans e-cigarettes

The Times of India

National/business-edition report on the Cabinet’s approval of the e-cigarette ordinance, noting over 460 e-cigarette brands and 7,700 flavours were then on the Indian market. Quotes Samrat Chowdhery, described as AVI director and harm-reduction advocate: “The ordinance will put lives at risk. The haste shown by the government in enacting a ban indicates it is more concerned about protecting the cigarette industry than improving public health.”

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Coverage

India bans e-cigarettes as global vaping backlash grows

The Guardian (AFP wire)

Agence France-Presse wire report on the ban’s announcement, republished by The Guardian, situating India’s move within a wider global vaping crackdown (New York’s flavour ban, the Trump administration’s flavour-ban plan, Singapore, Japan, China). Quotes AVI’s response in full: the ban “indicates it is more concerned about protecting the cigarette industry than improving public health.”

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Coverage

Association of Vapers India opposes ban on e-cigarettes

Deccan Chronicle

National coverage of AVI’s position against an outright ban then under consideration, quoting director Samrat Chowdhery’s warning that banning e-cigarettes “without collecting sufficient peer reviewed indigenous research data will put public health in India at greater risk” for the country’s 100 million-plus smokers.

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Interview

The Association of Vapers India chats with Ecigclick

Ecigclick (UK)

Early independent interview with Samrat Chowdhery, describing AVI (founded 2016, then ~500 registered members) and its effort to head off a threatened nationwide e-cigarette ban. Chowdhery frames vaping as a harm-reduction tool for India’s smokers and argues public opinion will shift as more vapers share their own quit stories — the same reasoning behind this site’s testimonials section.

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Coverage

Vapers claim e-cigarette ban not based on any study, cite RTI reply

The Times of India (Bangalore)

Coverage of AVI’s RTI finding that Karnataka’s 2015 ENDS ban circular was issued without any supporting study, quoting the Union health ministry’s Tobacco Control Division reply. Names Praveen Vijayan Pillai as the IT professional who filed the RTI, and oncologist Dr Vishal Rao (Karnataka Anti-Tobacco Cell) as citing studies for the ban — the same RTI reply this site’s RTI Replies page and the Karnataka litigation entry draw on.

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Op-eds

Articles written by AVI, published at the invitation and editorial discretion of independent outlets.

Published inThe Indian Express · The Quint · Tobacco Reporter · Filter · 2Firsts · Medium · Only My Health · Pinkvilla · Smart Life
Op-ed

India's Vape Ban: A Case Study in Unintended Consequences

2Firsts, authored by AVI's director

Byline op-ed for the trade outlet 2Firsts marking five years of PECA, arguing the ban produced a thriving illicit market, lost tobacco-tax revenue, and eliminated jobs, while denying India’s smokers access to “substantially less harmful” alternatives — making the case for regulation over prohibition.

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Op-ed

Will Indonesia, a Key Tobacco Control Outlier, Keep Vaping Legal?

Authored op-ed by Samrat Chowdhery, for Filter

Not India-specific. Argues Indonesia’s decision to keep vaping legal and regulated, despite pressure from international tobacco-control advocacy, is a pragmatic harm-reduction response to the country’s high male smoking rate (65.5%, per the piece). Frames regulation — generating tax revenue and displacing illicit trade — as a better outcome than prohibition.

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Op-ed

AVI response to editorial in The Hindu

AVI statement

AVI’s detailed, referenced letter to the editor responding to an opinion piece published in The Hindu on 24 August 2024, “New-age gateway devices, the new health threat,” written by clinical psychologist Bhavna Barmi. AVI argues the piece exaggerates vaping harms with unsupported claims and misrepresents data, fuelling anti-vaping hysteria, and calls for a pragmatic discussion that also weighs the needs of India’s 270 million adult tobacco users, of whom 100 million smoke. The full text follows.


Respected Editor of The Hindu,

We are writing to correct the misinformation in an opinion piece published in the editorial page of The Hindu on 24/08/2024, titled “New-age gateway devices, the new health threat.”

The author begins by making a bold insinuation that vaping is more harmful than smoking, but rather than provide evidence for it, veers off into the rise in adolescent vaping and other scientifically incorrect claims such as the gateway effect, EVALI deaths and nicotine dependence. In this letter we provide a detailed rebuttal for these claims and request a pragmatic and balanced discourse on this sensitive issue.

At the outset, we would like to clarify that we are by no means insensitive to the youth uptake of vaping and fully endorse well-conceived measures to prevent initiation of nicotine use. What we seek is a non-hysterical discussion that also balances the needs of over 100 million smokers in India, dying at the rate of a million per year, whose lives can be saved by incentivising switch to less harmful nicotine alternatives.

The most robust scientific evidence available today has found e-cigarettes to be not only significantly less harmful than smoking — endorsed by the world’s top health and regulatory bodies from the USFDA, erstwhile Public Health England and Health Canada to the WHO — but they are also far more effective than nicotine replacement therapies such as gums and patches in helping smokers quit. Globally, about 100 million smokers have switched in under a decade.

There is no gateway effect. The author claims vaping leads to uptake of smoking among teens. The claim may sound intuitive but is far from fact. The gateway theory has been debunked in a lot of recent scientific research and is also not borne out by population data, as teen smoking rates have been plummeting to record lows (under 1%) in the US, UK, New Zealand and across the West despite a rise in teen vaping in these nations. So where is the gateway? The more plausible explanation is the “common liability” model — teens who are likely to vape are as likely to smoke or indulge in other risky behaviours. Vaping is therefore diverting such teens from the far more deadly smoking, which should be considered a public health win.

The author claims vaping is being taken up by children between 10 and 20 years old. What she skips mentioning is that in India the age of initiation of tobacco use, which includes the deadliest forms such as bidis and khaini (not e-cigarettes), has been steadily falling and now averages around age 10, according to the Global Youth Tobacco Survey (GYTS) published by the Union health ministry. The survey also found “ever use” of e-cigarettes — which is by no means an indicator of addiction — to be 2.8%. This does not support the author’s claim of “a new pandemic” of e-cigarette use among adolescents in India.

E-cigarette use, especially among teens, is concentrated among the affluent class in our country, who can afford to both avail the expensive remedial services provided by the author, as well as to buy vaping devices from the black market. For most Indians, including those who smoke, vaping remains out of reach despite an ineffective ban.

The prohibition has, in fact, been a major facilitator of teen use: a) the government has surrendered control to the black market, which has no scruples in selling to minors, b) after the ban, due to ease in smuggling, there has been a proliferation of disposable devices, which are easier for teens to access — the British Medical Association has recently sought their ban for this reason, though experts have suggested opting for better regulation instead — and c) India’s ban has also created an “allure of the forbidden” for these products among youth.

Meanwhile, adult smokers who could have benefitted by switching to less harmful and potentially life-saving alternatives have been denied legal access, as well as consumer protection against substandard products, while increasing criminality in our society and causing major loss in tax revenue.

Misrepresenting US teen vaping data. The author presents unquantified statistics to fan anti-vaping hysteria. A comprehensive review by 15 past presidents of the Society for Research on Nicotine and Tobacco (SRNT), among the world’s leading and most respected organisations dedicated to nicotine and tobacco research, found teen vaping is infrequent, experimental, and that “the evidence of the percentage of kids becoming addicted to nicotine by vaping is much smaller than popularly believed.” The author presents the figures without mentioning that the CDC’s definition of “current use” is “determined by respondents indicating that they have used a tobacco product on at least 1 day during the past 30 days.” This is not an indicator of dependence, more likely of experimentation.

The most notable finding from the 2023 US statistics is in fact a whopping 61% decline in teen vaping since 2019 — from 27.5% in 2019 to 7.7% in 2023. This adds credence to the experimentation aspect of teen vaping, as well as shows that the issue can be addressed with targeted regulation and sensitisation programmes. Further, when adjusted for regular use, which is one-fourth of “current users,” the percentage of 21 million US teens using e-cigarettes daily is 1.9%, of whom too, as the SRNT ex-presidents note, most are current smokers. This is hardly “a new pandemic.” These use patterns are mirrored in the UK, where regular use remains low, is concentrated among teens who smoke or have in the past, and use among never-smokers is declining, most likely due to awareness and regulatory efforts.

Also worth noting is that overall nicotine and tobacco use is declining in the US, which does not support the claim that e-cigarettes are “hooking a new generation to nicotine.” The correct conclusion to draw is that vaping, a far less harmful (and less addictive — more on this below) alternative to smoking, is replacing smoking, most rapidly among the young population, who have always been early adopters across the product and technology spectrum. This warrants nuanced discussion rather than a “reefer madness” response.

Exaggerated, false claims about vaping harms. The author states e-cigarettes lead to lung damage. This is a specious claim for two reasons: a) nothing is risk-free, even breathing city air, nor has anyone said e-cigarettes are without risk; however, while science is still evolving around these novel products, e-cigarettes are currently not linked to cancer and research has not identified any serious harms to the lungs from vaping nicotine by non-smoking adults in the short-to-medium term. On the other hand, there is good evidence that lung health improves in smokers who switch to vaping, and lung cancer risk from vaping is estimated to be 50,000 times less than from smoking. This is significant when two-thirds of smokers die from smoking — 8 million globally and nearly a million in India every year.

The author also cites EVALI as a deadly consequence of vaping. This is again a debunked claim, as the CDC itself has noted the deaths due to this condition were from illicit cannabis vapes adulterated with Vitamin E acetate, a thinning agent which cannot be used in nicotine e-cigarettes. To associate EVALI with them, four years after the CDC has even stopped monitoring the condition, is outright spreading of misinformation.

Vaping is not more addictive than smoking. The author cites a 2022 study by Dr Stanton Glantz, an anti-vaping activist whose research has been called out for poor scientific standards and fudging data, which has also led to a retraction. This study uses NYTS data from 2014-21 to examine frequency of different tobacco product use, age of initiation, and indicators of dependence. Time to first use can’t reliably be used to compare the prevalence of dependence across users of different products, and other recent studies on youth that have used a 30-minute cutoff show there hasn’t been much increase in nicotine dependence. In any case, the finding that a majority of those who want to use within five minutes of waking are using e-cigarettes (versus all other products combined) reflects a larger prevalence of vaping versus smoking in this group, rather than higher dependence.

Overall, there is a large body of evidence that vaping is less addictive than smoking, in major part due to the absence of the hundreds of additives tobacco companies use to make their cigarettes “hit faster and harder.” Nicotine by itself is neither a carcinogen nor that habit-forming. Medically licenced nicotine gums and patches are approved for long-term use by the WHO, as well as our health ministry, on the basis that their dependence potential is low. Lastly, the author claims e-cigarettes contain nicotine “at levels that are difficult to achieve with cigarettes.” This is another outright falsehood, and these myths have been busted in unambiguous language by the UK’s National Health Service (NHS) on its website.

Finally, while remaining sensitive to e-cigarette use among rich kids and supporting measures to prevent nicotine uptake among them, we would like to point out that the real public health crisis in India is that nearly a million children are using toxic smoked and chewed tobacco products — more than 50,000 are taking their first puff of a cigarette or beedi every day, our tobacco control measures are not working, tobacco products have become cheaper over the past decade, and tobacco use is rising among women, who are most susceptible to adverse outcomes. In this context, we feel it is vital to adopt harm reduction policies that help our 270 million tobacco users move down the continuum of risk through product substitution.

Regards,

Samrat Chowdhery Director, AVI

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Op-ed

Brazil Scraps Flight Ban on Vapes, in Win for Consumer Advocacy

Authored op-ed by Samrat Chowdhery, for Filter

Covers Brazil’s aviation regulator briefly banning vapes from flights in mid-2024, then reversing the ban within months after a consumer advocacy campaign and formal complaints. Frames the reversal as a rare consumer win against internationally coordinated prohibitionist tobacco-control funding active across the Global South — notably relevant given AVI is running a comparable flight-ban case of its own against India’s BCAS.

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Op-ed

A Perfect Storm

Authored article by Samrat Chowdhery, for Tobacco Reporter

Traces the political and administrative process behind India’s 2019 ban on e-cigarettes and its unintended consequences for the country’s smokers.

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Op-ed

India Doubles Down on Vape Ban With Research and Media Censorship

Authored op-ed by Samrat Chowdhery, for Filter

India-specific and directly relevant to AVI’s core advocacy. Details how India’s government went beyond its 2019 vaping ban to restrict research and media coverage of tobacco harm reduction: a December 2023 directive required doctors to get approval before researching vapes or heated tobacco, and a May 2023 government order barred media from publishing content seen as promoting e-cigarettes. Argues these measures suppressed public debate on lower-risk alternatives for India’s roughly 120 million adult smokers.

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Op-ed

Will New Bloomberg Funds Spread Vape Bans in Low-Income Countries?

Authored op-ed by Samrat Chowdhery, for Filter

Argues that a $420 million Bloomberg Philanthropies tobacco-control initiative risks funding blanket vaping bans in low- and middle-income countries regardless of local conditions, despite evidence that vaping is less harmful than smoking. Cites India, Mexico and the Philippines as examples where the piece says Bloomberg-funded advocacy pushed prohibitionist policy against the available evidence.

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Op-ed

Taiwan Is About to Ban the Use of Nicotine Vapes

Authored op-ed by Samrat Chowdhery, for Filter

Not India-specific — Samrat Chowdhery writing in his INNCO-president capacity on a peer market’s policy. Covers Taiwan’s move to ban nicotine vaping products under amendments to its Tobacco Hazards Prevention Act, with fines for violations. Argues the ban rests on misinformation about vaping and prioritises international tobacco-control alignment over evidence-based harm reduction for smokers.

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Op-ed

Pakistan Nicotine-Pouch Surge Brings Harm Reduction Hope in South Asia

Authored op-ed by Samrat Chowdhery, for Filter

Regional (South Asia) rather than India-specific. Reports a rapid rise in oral nicotine pouch use in Pakistan as a substitute for traditional smokeless tobacco products, which cause hundreds of thousands of deaths across South Asia annually. Argues governments should support this kind of product substitution rather than pursue abstinence-only tobacco policy, pointing to Sweden, the UK and Japan as precedents.

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Op-ed

Philippines Vaping Policy Could Be a Model for the Rest of Asia

Authored op-ed by Samrat Chowdhery, for Filter

Regional (Asia-wide) rather than India-specific, reflecting Samrat Chowdhery’s INNCO-president role representing Global South consumers beyond India alone. Frames the Philippines’ July 2022 vaping law — which distinguishes vaping from smoking while restricting youth access — as a workable middle-ground model for other Asian countries, compared to neighbours like India and Thailand that have imposed outright bans.

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Op-ed

Vaping Ban in India: Is It Time for a Review?

Authored op-ed by Samrat Chowdhery, for The Quint

Op-ed by Samrat Chowdhery, identified in the author’s note as Director of the Association of Vapers India, arguing two years on from the ban that the case for a policy review has only grown stronger as the harm-reduction evidence base has matured.

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Op-ed

Can Tobacco Harm Reduction Work for India's Poor?

Filter

Argues that harm reduction — making lower-risk alternatives available and affordable — matters specifically for India’s poor, since conventional control measures like tax increases push economically vulnerable users toward cheaper, more dangerous products rather than addressing why tobacco use is prevalent in these communities in the first place: nicotine helps alleviate hunger for many living in poverty, and the cessation support that exists (mostly phone counselling) has little reach into poor communities, while NRTs remain unaffordable despite WHO essential-medicine status.

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Op-ed

AVI response to Journal Vascular Medicine study coverage

AVI statement (via Brands2Life)

Samrat Chowdhery’s by-lined rebuttal of Hindustan Times coverage of a study on e-cigarettes and heart health, distinguishing nicotine’s known effects from the combustion/tar harm unique to combustible cigarettes, while conceding some flavourings (citing cinnamaldehyde) warrant further research and regulation.

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Op-ed

India should promote less harmful alternatives to tobacco and smoking

Authored op-ed by Dr Vikas Jain, for Smart Life

Layman’s-terms explainer op-ed by paediatrician Dr Vikas Jain, a founding member of the Association for Harm Reduction Education and Research (AHRER), covering NRTs, snus and vaping, and separating EVALI (caused by illicit cannabis-oil vapes) from legal nicotine products. Date is approximate — the source has no exact dateline, only editorial notes from the outlet.

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Op-ed

Evidence is clear: Vaping helps smokers quit, saves lives

Authored op-ed by Dhaval Gogate, for The Indian Express

A separate, first-person Dhaval Gogate op-ed draft for The Indian Express — distinct from his other Indian Express piece, “Vaping: The way forward for tobacco harm reduction” (also in this collection) — recounting his own switch from smoking to vaping and making the evidence case that nicotine itself is not what harms smokers, tar and combustion are. Date is approximate, matched to the companion piece from the same source batch — the archived draft carries no dateline, and independent confirmation this exact draft (as opposed to a further-edited version) ran in print has not been done.

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Op-ed

Vaping: The way forward for tobacco harm reduction

Authored op-ed by Dhaval Gogate, for The Indian Express

Explainer op-ed covering what vaping devices are and how they work, aimed at a general audience, making the case against a blanket ban given India’s share of the world’s smokers. Date is approximate — the source has no exact dateline; estimated from its similarity in register and timing to the companion Pinkvilla piece by the same author.

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Op-ed

Tobacco consumption is also a pandemic, and should be countered with realistic, not idealistic, policies

Authored article by Maneesh Kasera, for Only My Health

Date is approximate — the source document has no dateline, only the COVID-19 framing throughout (comparing tobacco’s death toll to the pandemic response) placing it in 2020. Kasera, described as “an IT professional and a tobacco harm reduction advocate,” argues for pragmatic harm reduction (snus, e-cigarettes) over abstinence-only policy, cites the UK/Sweden experience, and calls for government disinvestment from tobacco businesses and redirecting tobacco tax revenue to cessation infrastructure. Not previously on the site.

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Op-ed

Ban on public spitting and SLT to control Covid-19 may not be enough

Authored article, for Pinkvilla

Written days after a Delhi HC petition sought a ban on smokeless tobacco (SLT) sale and a Union government order made public spitting an offence under the Disaster Management Act. Argues those bans alone won’t meaningfully cut Covid-19 transmission risk unless paired with real access to cessation support and reduced-risk alternatives.

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Op-ed

India's new e-cigarette ban goes against its history of being a leader in harm reduction for Asia

Authored op-ed by Carrie Wade (R Street Institute)

Op-ed by Carrie Wade, Director of Harm Reduction Policy at the US-based R Street Institute, distributed through AVI’s channels — a guest voice rather than an AVI staff byline. Argues India’s ban breaks with its own history of harm-reduction policy (needle exchange, methadone) and separates the US “vaping illness” deaths from illicit THC vapes, not legal nicotine products. Date is approximate.

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Op-ed

A way ahead for a smoking-free country

Authored op-ed by Pratik Gupta (Director, AVI)

Op-ed by AVI director Pratik Gupta making the case for regulation over prohibition, noting “as many as 12 states have already imposed ban on e-cigarettes following the central advisory” — useful as a rough dateline marker for how many states had banned ENDS at time of writing. Date is approximate.

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Op-ed

Why India needs e-cigarettes

Authored op-ed by Samrat Chowdhery

Long-form op-ed making the harm-reduction case, drawing an analogy to India’s existing harm-reduction programmes (needle exchange, opioid substitution) and calling for the state to divest its ITC stake. Written around Tamil Nadu’s ENDS ban. Date is approximate — publication venue and exact date aren’t recorded in the source file.

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Op-ed

Why India Is Tobacco Harm Reduction's Most Important Frontier

Authored op-ed by Samrat Chowdhery, for Filter

Argues that India, with an estimated 270 million tobacco users, needs to embrace harm reduction — safer alternatives like e-cigarettes and smokeless nicotine products — rather than relying solely on cold-turkey cessation and taxation, which the piece says have failed to meaningfully cut tobacco use or deaths. Names India’s tobacco-control establishment and state economic interests in the tobacco industry as the main obstacles to that shift.

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Op-ed

Vapers in India Are Facing the Fight of Their Lives

Authored op-ed by Samrat Chowdhery, on Medium

Long-form first-person account by AVI’s director of the early fight against state-level ENDS bans, later syndicated by outlets including Vaping360. Date is approximate — Medium blocks automated fetching of its own pages, so the exact dateline could not be independently confirmed this session; 2018 is inferred from the piece’s placement alongside other early litigation-era coverage.

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Press releases & statements

AVI's own public statements, quotes and rebuttals, mostly distributed via PR agencies.

Press release

Association of Vapers India (AVI) welcomes new research paper by eminent tobacco control scientists

AVI press release (via PR Newswire)

AVI endorsed a peer-reviewed paper co-authored by fifteen tobacco-control scientists including Kenneth Warner, published in the American Journal of Public Health, arguing for balanced e-cigarette policy that supports smoking cessation while restricting youth access — and urged Indian policymakers to weigh THR given the country’s tobacco burden.

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Press release

Indian vaping group co-hosts launch of report on Asia tobacco control measures

AVI press release (via Brands2Life)

AVI co-hosted, with Knowledge Action Change, the launch of “Tobacco Harm Reduction: A Burning Issue for Asia and the Far East,” a regional report by British author Harry Shapiro. Jagannath Sarangapani moderated; quotes Samrat Chowdhery in his capacity as INNCO president. Date is approximate — inferred from the report launch falling on a Sunday, 18 April, matching 2021.

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Press release

Policy reforms needed to combat India's tobacco crisis: Global report

The Week (PTI wire)

Covered the UK launch of Knowledge Action Change’s biennial “Burning Issues” Global State of Tobacco Harm Reduction report, which named India among four countries that had banned THR products since 2018 (against 22 that had regulated or reversed bans), and noted the government’s 28% ITC stake alongside its ban decision. Quotes Samrat Chowdhery in his INNCO president and AVI director capacity.

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Quote

Samrat Chowdhery marks one year of the e-cigarette ordinance

AVI statement (via Brands2Life)

Extended statement by Samrat Chowdhery on the ordinance’s first anniversary: argues the ban failed its own stated goal of protecting youth, since black-market access removed the checks regulation would have provided, and cites New Zealand, the Philippines and Russia moving toward regulation in the intervening year.

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Quote

Quotes from Indian vapers and experts, one year into the e-cigarette ban

AVI press release (via Brands2Life)

A quote sheet marking one year since the September 2019 ordinance, gathering statements from AVI director Jagannath Sarangapani, Mumbai pulmonologist Dr Aparajeet Kar, and vapers Md Rizwan, Pranav Wagh, Dr Kiran Melkote (later the petitioner in this site’s ongoing flight-ban litigation), Mayank Sabharwal and Kushal Karia.

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Press release

Vapers unite together to protest against one year of e-cigarettes ban

AVI press release (via Brands2Life)

A post-event recap of the 18 September 2020 “Black Day” nationwide protest, distinct from the same day’s two quote-sheet entries already on this site (one from Samrat Chowdhery alone, one from a separate set of Indian vapers) — this release narrates the protest itself and carries its own set of quotes: Chowdhery, pediatrician Dr Vikas Jain, Prof David Sweanor (Ottawa), Prof Gerry Stimson (Imperial College London), legal counsel Pingal Khan, Kolkata vaper Kamal Mordani, and Spanish consumer advocate Angeles Muntadas.

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Press release

AVI to hold nationwide protest to mark one year of the e-cigarette ban

AVI press release (via Brands2Life)

Advance notice of the 18 September 2020 “Black Day” protest marking one year since the ENDS ordinance, held simultaneously in Delhi, Mumbai, Bengaluru, Hyderabad and Kolkata plus an online rally. Distinct from the quote compilations AVI issued on the day itself (and the recap issued afterward) — this is the earlier call-to-action release. Notes AVI had also written to every Member of Parliament setting out 10 reasons the ban had failed.

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Press release

Ex-smokers say quitting is tough, call for robust cessation ecosystem

AVI press release (via Brands2Life)

Reports on an AVI-organised webinar where panelists from Kolkata, Delhi, Hyderabad, Indore and Pune shared personal experiences of how hard quitting smoking unaided (“cold turkey”) really is, and argued for a more robust cessation ecosystem — including wider access to nicotine replacement and vaping — pointing out that India’s ENDS ban leaves smokers fewer cessation routes than the UK, US or Canada.

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Press release

Indian experts oppose proposal to ban safer tobacco alternatives in developing nations

AVI press release (via Brands2Life)

Opposed a position paper by Paris-based NGO “The Union” proposing developing countries ban ENDS and heated tobacco on the grounds of weak regulation. Quotes Samrat Chowdhery, researcher Dr Sree Sucharitha, and advocate Pingal Khan, who called the reasoning discriminatory and noted bans in Mexico and Thailand had “already created a thriving black market.”

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Press release

India's Samrat Chowdhery appointed as INNCO President

AVI press release (via Brands2Life)

Announced Samrat Chowdhery’s appointment as President of the International Network of Nicotine Consumer Organisations (INNCO), a 34-country body with UN observer status. Notes that he directs AVI, which has advocated for risk reduction in tobacco use since 2016, and that he won GFN’s Advocate of the Year award in 2018.

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Press release

Tobacco companies benefit from India's policy against e-cigarettes

AVI press release (via Brands2Life)

Recap of Samrat Chowdhery’s address to the (virtual) Global Forum on Nicotine, arguing state ownership stakes in tobacco monopolies — India’s government holds nearly a third of ITC — create a structural conflict of interest in tobacco policy, and calling for the state to divest from the industry.

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Press release

E-cigarette users to observe World Vape Day on May 30

AVI press release (via Brands2Life)

Annual World Vape Day release, coordinated with consumer advocacy groups from 34 countries. References “the ban imposed by the central government late last year” (PECA, Dec 2019), putting this at May 2020 — the source dateline itself left the day blank (“New Delhi, May ___”). Quotes Samrat Chowdhery and board member Dhaval Gogate on the human cost of the ban.

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Press release

Vape ban after-effect: Vapers' health deteriorating, experiencing behavioral change

AVI press release (via Brands2Life)

Six months after the ban, gathered accounts of vapers reporting a return to smoking and worsening health, including pilot Kamal Mordani, who could no longer carry his device under the BCAS flight restriction and returned to smoking mid-career. Quotes Samrat Chowdhery on COPD symptoms reported by members forced back to combustible cigarettes.

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Press release

International travellers in dismay over BCAS' e-cigarette ban

AVI press release (via Brands2Life)

AVI press release on the fallout from BCAS’s January 2020 circular confiscating e-cigarettes at Indian airports: cited UK charity New Nicotine Alliance’s letter to the UK government over confiscations from British tourists, estimated over 110,000 US and 50,000 UK visitors affected annually, and quoted AVI board member Maneesh Kasera and advocate Pingal Khan — who said AVI was “looking to challenge it in court,” the origin of the flight-ban litigation now on this site’s Litigation page.

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Press release

E-cigarette users harassed at airports, plan legal action

AVI press release (via Brands2Life)

Reports confiscations at Mumbai, Bangalore, Chennai, Kolkata, Delhi and Bhavnagar airports following BCAS’s 10 January 2020 circular, and states AVI was “mulling legal options” — the direct run-up to the flight-ban litigation now on this site’s Litigation page. Quotes an affected traveller, Dhruva Kudva (Bangalore, 16 Jan confiscation), and advocate Pingal Khan on the circular’s misreading of the law.

Source: AVI press archive (not yet linked online)
Press release

Indore doctor debunks myths on e-cigarettes

AVI press release (via Brands2Life)

Covered paediatrician Dr Vikas Jain’s remarks at PEDICON2020 (Indore) countering the lung-cancer myth about vaping and citing a New England Journal of Medicine trial showing e-cigarettes’ 18% abstinence rate versus 9.9% for NRTs. Date is approximate — estimated from the annual PEDICON conference timing; source lacks an exact date.

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Press release

AVI condemns BCAS move to ban e-cigarettes in airports, aircrafts

AVI press release (via Brands2Life)

AVI’s first reaction to BCAS’s 10 January 2020 circular confiscating e-cigarettes at airports, arguing the aviation regulator misread the law — personal use was excluded from the ban per the Health Minister’s own Lok Sabha assurance — and that AVI was “seeking legal assistance.” Predates the more detailed 3 March 2020 release once the international-traveller fallout became clear. Date is approximate: the source document carries no dateline, only internal references to the 10 Jan 2020 circular as recent.

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Press release

NGO condemns arrest of Russian national for using e-cigarettes

AVI press release (via Brands2Life)

AVI condemned Goa Police’s arrest of a Russian tourist, Vasiliy Karavaev, for possessing e-cigarettes for personal use — which PECA does not prohibit, only production, sale and advertisement. Quotes board member Dhaval Gogate and legal expert Pingal Khan, who argued the arrest reflected police enthusiasm rather than any actual basis in law. An early instance of the possession-vs-production distinction later central to the Delhi flight-ban litigation on this site’s Litigation page.

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Press release

Ban on e-cigarettes will increase cancer, lung disease cases: Doctors

Business Standard (ANI wire)

Reaction to Parliament passing the Prohibition of Electronic Cigarettes Bill, 2019, gathering physician reaction. Quotes pulmonologist Dr Bharat Gopal, researcher Dr Sree Sucharitha (criticising the ICMR whitepaper behind the ban as one-sided), Dr Aparajeet Kar, and AVI director Jagannath Sarangapani. Date corrected to Dec 10, 2019, matching the confirmed wire pickup — the file’s original date was a Dec 5 estimate.

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Press release

AVI appeals to e-cigarette users to urge government to repeal the vape ban

AVI press release (via Brands2Life)

Call to action urging vapers to write to the health ministry opposing the ENDS ban ordinance, citing British Parliament criticism that India’s ban was “not based on evidence.” Quotes Samrat Chowdhery on cessation success rates (willpower ~5%, nicotine gum ~7%) as the case against removing e-cigarettes as a quit option.

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Press release

International experts gather in Mumbai for conference on reducing tobacco-related harms

AVI press release (via Brands2Life)

A tobacco harm reduction conference jointly hosted by AVI and Knowledge-Action- Change (KAC), the UK public health consultancy behind the Global State of Tobacco Harm Reduction report. Panel included KAC’s Kevin Molloy, Tagore Medical College’s Dr Sree Sucharitha, New Nicotine Alliance UK’s Jessica Harding, AVI’s Samrat Chowdhery and Jagannath Sarangapani, and advocate Pingal Khan.

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Press release

Vapers write en masse to oppose vape ban bill

AVI press release (via Brands2Life)

AVI publicised that over 2,000 e-cigarette users submitted responses opposing the Prohibition of Electronic Cigarettes Bill, 2019 during its public-comment period, arguing the bill relied on an outdated 2014 WHO report superseded by more recent guidance favouring regulation over prohibition, and noting tobacco company share prices rose after the ban was announced.

Source: AVI press archive (not yet linked online)
Press release

Consumer body questions health minister's claims on vape ban

AVI press release (via Brands2Life)

AVI’s point-by-point rebuttal of Union Health Minister Dr Harsh Vardhan’s editorial defending the national ENDS ban: disputes his tobacco-decline statistics against US/UK comparators, challenges the teen-uptake “gateway” claim by citing a 60,000-teen UK study, and separates the US vaping-related lung-injury (EVALI) deaths — caused by illicit cannabis-oil vapes — from legal nicotine vaping. Quotes Samrat Chowdhery, Jagannath Sarangapani and Dhaval Gogate.

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Press release

AVI calls for nationwide protest against the e-cigarette ban ordinance

AVI press release (via Brands2Life)

Announces a nationwide call for vapers to protest the ban ordinance in multiple cities on September 28, 2019, coordinated by Jagannath Sarangapani (described as the protests’ national coordinator). Samrat Chowdhery is quoted condemning the ordinance and citing over 11 crore Indian smokers denied access to harm reduction alternatives. The source document names a city/venue inconsistently — its title references Hyderabad’s Lamakaan venue, but the body text (evidently reused from a template) describes Bangalore vapers assembling at Mumbai’s Marathi Patrakar Sangh — so this entry deliberately doesn’t pin down a specific single city or venue. Not previously on the site.

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Press release

E-cigarette ordinance regressive, will harm millions of smokers: Consumer body

AVI press release (via Brands2Life)

AVI’s response to the ENDS Ordinance (PECA’s immediate predecessor), calling it “a black day” and alleging the government’s 28% stake in ITC as a conflict of interest. Quotes Samrat Chowdhery, Diwan Advocates partner Dr Farrukh Khan (“ultra vires to the constitutional framework”), pulmonologist Dr Bharat Gopal, and consumer Kanav Rishi Kumar. Notes 3,300 users had already written to the Prime Minister opposing the ban.

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Press release

Banning e-cigarettes an ego issue for govt: Consumers body

AVI press release (via Brands2Life)

Issued as the ENDS ordinance was reportedly about to be tabled before the Cabinet, condemning the move as prioritising government ego over pragmatic policy — Samrat Chowdhery noted two High Courts had already stayed state-level bans, and that the government had gone as far as banning research into e-cigarettes while permitting research into cannabis. Cites a recent appeal from roughly 3,300 vapers directly to the Prime Minister against the ban.

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Press release

AVI slams government on vape ban ordinance

AVI press release (via Brands2Life)

An early reaction to reports the government would bring an ordinance banning e-cigarettes, ahead of the ordinance’s actual promulgation later that month — distinct from AVI’s later “regressive” response after the ordinance passed. AVI questioned the government’s impartiality given its 28% stake in ITC, calling the move an attempt to bypass the judiciary after both Delhi and Bombay High Courts had already stayed state-level vape bans. Quotes Samrat Chowdhery, Delhi HC lawyer Farrukh Khan and cardio-metabolic physician Dr Rohan Sequeira.

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Press release

Vape ban will worsen Delhi's smoking problem

AVI press release (via Brands2Life)

Issued after the Delhi High Court directed the AAP government to urgently examine regulating e-cigarette sale, citing a survey finding one in three Delhi-NCR residents aged 15-50 smoke. Pulmonologist Dr Bharat Gopal said many of his patients fail at standard cessation tools and asked for a less harmful alternative to offer them; senior Delhi HC advocate Farrukh Khan argued an outright ban would violate Articles 14 and 21 by exempting cigarettes, the more harmful product, while banning a safer one.

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Press release

Consumers welcome Rajasthan government's decision to study health effects of e-cigarettes

AVI press release (via Brands2Life)

Flagged, not fully verified: the source document is in Hindi, saved in a legacy pre-Unicode font (Kruti Dev/Chanakya-style), which this pipeline cannot reliably decode — the extracted text is garbled. The title and gist above are reconstructed from partial context (Rajasthan health minister Kalicharan Saraf announcing a study into vaping’s health effects before deciding on a ban; AVI welcoming the study-first approach), not a full, verified translation. The date is an estimate based on similar releases from this period; re-extract from the original file (with correct font mapping, or a re-saved Unicode copy) before treating this entry as reliable.

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Press release

AVI opposes ban on e-cigarette in Maharashtra

AVI press release (via Brands2Life)

Released on World No Tobacco Day, opposing the Maharashtra FDA’s ban on ENDS manufacture, distribution and sale. Quotes Samrat Chowdhery, a Jaslok Hospital physician, and advocate Wesley Menezes, who noted the Delhi High Court had already stayed a similar ban and suggested Maharashtra’s could face the same legal challenge — the seller-brought Bombay High Court cases now on this site’s Litigation page followed a few weeks later.

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Press release

Consumers demand Karnataka government lift ban on e-cigarettes

Inc42

Released from Bengaluru, timed to the Karnataka litigation on this site’s Litigation page. States plainly that “the organisation filed public interest litigation (PIL) in the Karnataka High Court” against the state’s ENDS ban, quotes Samrat Chowdhery and advocate Pingal Khan of Ashlar Law (“representing AVI in court”), plus consumers Karthik Krishnan and Pradeep Herle on their experience switching from smoking to vaping.

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Press release

AVI opposes Jharkhand government proposal to ban e-cigarettes

AVI press release (via Brands2Life)

Response to Jharkhand health secretary Dr Nitin Madan Kulkarni’s 7 March 2019 ban announcement, urging regulation instead. States AVI wrote to the health minister and secretary requesting an appointment and offered 120 research papers (4,000+ pages) toward a regulatory policy, and separately offered the state technical help drafting one.

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Press release

Banning e-cigarettes could harm public health, AVI warns Haryana Government

AVI press release (via Brands2Life)

Response to an unnamed NGO’s letter urging Haryana CM Manohar Lal Khattar to ban e-cigarettes “without any facts and substantial study.” Cites the state’s 19.7% smoking rate (GATS 2016-17) and offers AVI’s research to help frame regulation instead. Date is approximate — the source carries no dateline; estimated from citation style consistent with other releases from this period.

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Press release

Proposal to ban online vape info under IT Act is anti-people, say consumers and experts

AVI press release (via Brands2Life)

Opposed a proposed IT Act amendment that would have banned publishing any information about ENDS online, framed as part of a fake-news crackdown. Quotes NEHU professor Dr R N Sharan on the public-health cost of information gags, and advocate Dr Farrukh Khan on the amendment’s constitutionality — noting it would follow a pattern of departments (Customs, now IT) relying on an advisory a Delhi High Court judgment had already called non-binding on states.

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Press release

TN e-cigarette ban challenged in HC, govt directed to reply in 3 weeks

AVI press release (via Brands2Life)

Direct corroboration for this site’s Chennai litigation entry: reports the Madras High Court’s first hearing, with advocate Vivek Menon arguing the ban violated Article 14, the state given three weeks to reply, and petitioner Cary Edwards quoted by name. Also notes that, the same day, the Delhi High Court ruled the central advisory recommending an ENDS ban was “not binding on states.” Quotes AVI advocate Pingal Khan, “who has challenged the vape ban in neighbouring Karnataka.”

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Press release

Experts, ex-smokers flay Punjab's e-cigarette ban

NewzNew

AVI release opposing Punjab’s ENDS ban, issued from Chandigarh. Notes Punjab’s own tobacco-use rate rose from 11.7% (2010) to 13.4% (2017) despite existing controls, and quotes Mumbai physician Dr Rohan Sequeira and Delhi advocate Dr Farrukh Khan, who offered pro bono legal services to challenge state ENDS bans. Notes that ENDS bans had by this point been challenged in two states, Karnataka and Jammu & Kashmir, “with a legal challenge in Tamil Nadu about to be filed” — corroborating the timeline on this site’s Litigation page.

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Press release

Medical, policy experts say India should allow its 300 million tobacco users access to much safer alternatives

AVI press release (via Brands2Life)

Release from a New Delhi policy conference featuring international THR figures: Prof. David Sweanor (University of Ottawa), Dr Alex Wodak (former president, International Harm Reduction Association), Dr Konstantinos Farsalinos, and NEHU’s Prof. Rajesh Sharan — the same academic AVI had cited in earlier releases. One of the earliest instances of AVI convening international harm-reduction experts in India.

Source: AVI press archive (not yet linked online)
Press release

Public health experts blast plan to ban e-cigarettes

AVI press release (via Brands2Life)

A week after the Centre’s advisory, AVI gathered reactions from independent public health experts rather than its own directors: Prof Rajesh Sharan (biochemistry, North Eastern Hill University) questioned why e-cigarettes were being targeted while tobacco cigarettes weren’t; Mumbai cardio-metabolic physician Dr Rohan Sequeira called the advisory a “knee-jerk reaction” citing the UK’s reversal of its own earlier vaping restrictions; and Mumbai dental surgeon Dr Anand Krishnamurthy described his own improved health after switching from smoking to vaping.

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Press release

Centre protecting tobacco industry: AVI

AVI press release (via Brands2Life)

A day after the Union Health Ministry’s advisory urging states to ban e-cigarettes, AVI accused the Centre of protecting the tobacco industry, pointing to a rally in ITC’s share price following the news as evidence of who actually benefited. Samrat Chowdhery questioned the rationale of banning a 95%-less-harmful alternative while leaving conventional cigarettes on sale; legal advisor Farrukh Khan warned the ambiguous advisory could lead to a “witch-hunt” and said it would be challenged in the Supreme Court.

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Press release

Consumers pan Centre's advisory asking states to ban e-cigarettes

AVI press release (via Brands2Life)

AVI’s first reaction to the Union Health Ministry’s 28 August 2018 advisory urging states to ban e-cigarettes, questioning why tobacco cigarettes weren’t targeted instead, and disputing the claim that vaping increases teen smoking by citing a 60,000-teen Public Health England survey. Samrat Chowdhery also contests claims about heavy-metal content in e-vapour and notes the government cited only the 30 nations that have banned ENDS while omitting the 65 that regulate them.

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Press release

HC asks govt to hear e-cigarette traders

AVI press release (via Brands2Life)

AVI’s contemporaneous report on the Delhi High Court’s 21 August 2018 order in the Seema Sehgal PIL, directly corroborating this site’s Litigation page: the court directed the health ministry to hear e-cigarette traders and submit a regulatory plan within a week. Quotes Samrat Chowdhery welcoming the order and calling for risk-proportionate tax rates rather than a ban.

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Press release

AVI's 10-point letter to the Haryana Chief Minister on ENDS policy

AVI letter to Haryana Chief Minister Manohar Lal Khattar

A formal letter, not a press release in the usual sense, asking Haryana’s government to weigh the evidence — citing the Royal College of Physicians (UK), Public Health England and other bodies on relative risk and comparative cessation rates — before finalising ENDS policy, and to regulate e-cigarettes under COTPA rather than ban them outright.

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Press release

AVI opposes Tamil Nadu government's proposed e-cigarette ban

AVI press release

AVI met Tamil Nadu health minister Dr C Vijaya Baskar and principal health secretary Dr J Radhakrishnan in Chennai to oppose the state’s proposed e-cigarette ban, urging regulation instead. AVI presented over 4,000 pages of research and offered technical help in framing a state vaping policy. Director Samrat Chowdhery and director Pratik Gupta are quoted citing endorsements from the Royal College of Physicians, Public Health England and other bodies for the relative safety of e-cigarettes.

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Press release

Health Ministry calls for ban on e-cigarettes is not justified — AVI

AVI press release (via Brands2Life)

AVI’s response to media reports that the central government had told the Delhi High Court it would ban e-cigarettes (the same court proceeding as the 5 April 2018 hearing covered elsewhere on this page). Quotes Samrat Chowdhery disputing the government’s youth-targeting and toxicity claims as “not backed by science or facts.”

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Press release

Consumers, industry to contest proposed national vape ban

AVI press release (via Brands2Life)

AVI’s release on a Delhi High Court hearing in the Seema Sehgal PIL (see this site’s Litigation page), reporting the central government’s disclosure in court that it intended to ban e-cigarettes despite the petitioner having asked only for regulation — with the bench remarking it seemed odd to ban e-cigarettes while leaving tobacco cigarettes unbanned. Quotes AVI director Samrat Chowdhery committing to contest the ban.

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Press release

Tar is the killer, not nicotine — AVI

AVI press release (via Brands2Life)

Explainer release distinguishing nicotine (addictive but not the primary cause of smoking-related disease) from tar and combustion byproducts, quoting Samrat Chowdhery and tobacco-harm-reduction pioneer Michael Russell — “people smoke for nicotine but they die from the tar.” One of AVI’s earliest public statements, issued as states began banning ENDS.

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