E-Cigarette and Nicotine Pouch Use Among Youth, United States, 2025.
A 2025 U.S. survey found that e-cigarettes remain the most popular tobacco product among youth, with nicotine pouches rising as a secondary choice. Nearly all young users preferred flavored versions—particularly fruit flavors for e-cigarettes and mint for pouches—with Geek Bar and ZYN emerging as the dominant brands.
Relevance to India: None stated.